Flex was founded with one simple mission; “Underwear Re-designed With You in Mind.”
Flex Knitwear is a young company started with a desire to re-invent how underwears function and feel. Flex is the first of its kind specifically created as a major breakthrough in men’s innerwear keeping in mind the youth of Pakistan in a not so explored undergarments category.
Our mission is to ensure men’s health, well-being and comfort with our innovative revolutionary designer innerwear for men which could perfectly fit men’s reproductive structure; we aim to add the cool factor to Pakistan’s innerwear market by our 3D products. We are one of the first designer innerwear brands for men in Pakistan and we follow an innovative approach by introducing new cuts that are comfortable yet stylish to break away the regular trends in the innerwear industry to stand out of the crowd.